by The global mixed reality in the healthcare market reached USD 178.56 billion in 2022 and is projected to hit USD 9,925.6 billion by 2032, with a CAGR of 49.5% from 2023 to 2032.
Mixed reality is an amalgam of both Augmented Reality (AR) and Virtual Reality (VR) by mixing real-life environment and digital elements. Mixed reality is a developing technology that holds enormous potential within the healthcare industry during the upcoming years. The technology continues to manage various applications ranging from reducing the implementation of cadavers in training programs of medical students to post-traumatic stress disorder (PTSD) patient engagement therapy as well as pre-operative visualization of critical diseases such as brain tumors by studying scan h using augmented reality.
Further, the implementation of mixed reality technology in healthcare industry has enhanced the operational environment within the industry. MR technology applies AR for moving static images in order to improve the user experience along with VR that involves the viewer in a simulated three-dimensional environment. With the combination of IT solutions in healthcare industry has brought transformational changes in the point of view of healthcare providers especially for patients’ treatment along with the services provided by them.
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Growth Factors
Mixed reality technology is at its nascent stage and expected to upend the healthcare industry operations in the recent coming years. Presently, the technology is largely helpful to surgeons to execute a medical procedure such as surgery from longer distance. The mixed reality technology enables effective collaboration between digital and physical objects and has gained prominent importance in healthcare applications. In addition to this, the technology is greatly helpful in training and education programs to horn the skills of nurses and primary doctors by providing them virtual specific medical situations that are highly difficult to be arranged in a real clinical setting. For instance, Holo Anatomy introduced a software platform that is greatly helpful for students in the study of human anatomy by using mixed reality technology.
Besides this, high investment cost, initial development phase of technology that generates various types of technical issues, and less awareness related to benefits of the mixed reality in healthcare sector may hamper the growth of the market. However, rising technological advancements in the healthcare industry creates lucrative opportunity for the market growth in the forthcoming years.
Report Scope of the Mixed Reality in the Healthcare Market
| Report Highlights | Details |
| Market Size | USD 9,925.6 billion by 2032 |
| Growth Rate | CAGR of 49.5% from 2023 to 2032 |
| Largest Market | North America |
| Fastest Growing Market | Asia Pacific |
| Base Year | 2022 |
| Forecast Period | 2023 to 2032 |
| Segments Covered | Component, Application, End User, Region |
Report Highlights
- North America led the global market accounting for a revenue share of over 40% in 2019 because of rising prevalence of psychological and neurological disorders in the region
- The Asia Pacific expected to witness a lucrative growth during the forthcoming years due to constant improvement in healthcare infrastructure and rising adoption of digital healthcare solutions in the region
- Software segment emerged as a market leader with a value share of 58% in 2019 because of rising accessibility and availability of software to the users
- Hardware segment expected to register the fastest growth over the analysis period attributed to the easy availability of hardware components in the market
- Patient care management held leading market position with a value share of nearly 48% in 2019 due to surge in demand for advanced technologies that enhances the patient satisfaction level
- Surgery and surgery simulation witnesses the highest growth rate during the forthcoming years owing to rising implementation of the technology in surgery and medical procedure
Regional Snapshots
North America being a technology leader on a global scale leads the market for mixed reality in healthcare in 2019 and expected to show its dominance in the upcoming years. This is mainly attributed to the increasing cases of mental and neurological disorders in the people due to hectic and stressful lifestyle. However, the Asia Pacific expected to be the most lucrative region during the analysis period because of rising geriatric population and healthcare facilities in the region.
Key Players & Strategies
The mixed reality in healthcare industry is highly fragmented in nature and experiences moderate competition among the industry participants owing to presence of large number of players in the market. In order to strengthen their presence in the global market these market players are significantly investing in Research & Development (R&D) as well as are significantly involved in partnership, collaboration, and merger & acquisition activities with technology developers. For instance, in 2019, Osso VR entered into a partnership agreement with Sawbones, a developer of medical simulation models and training displays, for digitizing anatomical medical training by using its mixed reality platform. This agreement expected to helps Osso VR in uplifting its market position in the field of mixed reality.
Read Also: mHealth Apps Market Size to Surpass USD 340.5 bn by 2030
Some of the prominent players in the mixed reality in the healthcare market include:
- Echopixel, Inc.
- Microsoft Corporation
- Firsthand Technology, Inc.
- Samsung Electronics Co. Ltd.
- Surgical Theater, Inc.
- HTC Corporation
- Atheer, Inc.
- Oculus VR
- Osso VR
- Proximie
Segments Covered in the Report
This research study comprises a complete assessment of the market by means of far-reaching qualitative and quantitative perceptions, and predictions regarding the market. This report delivers a classification of the marketplace into impending and niche sectors. Further, this research study calculates the market size and its development drift at global, regional, and country from 2020 to 2032. This report contains a market breakdown and its revenue estimation by classifying it on the basis of component, application, end-user, and region:
By Component
- Software
- Hardware
- Content & Application
By Application
- Patient Care Management
- Surgery & Surgery Simulation
- Medical Training & Education
- Fitness Management
- Others
By End-user
- Surgical Centers & Medical Institutes
- Hospital
- Others
By Regional Outlook
- North America
- U.S.
- Canada
- Europe
- U.K.
- Germany
- France
- Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of the World
Table of Content
Chapter 1. Introduction
1.1. Research Objective
1.2. Scope of the Study
1.3. Definition
Chapter 2. Research Methodology
2.1. Research Approach
2.2. Data Sources
2.3. Assumptions& Limitations
Chapter 3. Executive Summary
3.1. Market Snapshot
Chapter 4. Mixed Reality in Healthcare Market Variables and Scope
4.1. Introduction
4.2. Market Classification and Scope
Chapter 5. COVID 19 Impact on Mixed Reality in Healthcare Market
5.1. Covid-19: Mixed Reality in Healthcare Industry Impact
5.2. Mixed Reality in Healthcare Business Impact Assessment: Covid-19
5.2.1. Services Challenges/Disruption
5.2.2. Market Trends and Mixed Reality in Healthcare Opportunities in the COVID-19 Landscape for Major Markets
5.3. Strategic Measures against Covid-19
5.3.1. Government Support and Initiative to Combat Covid-19
5.3.2. Proposal for Mixed Reality in Healthcare Market Players to deal with Covid-19 Pandemic Scenario
Chapter 6. Mixed Reality in Healthcare Market Dynamics Analysis and Trends
6.1. Market Dynamics
6.1.1. Market Drivers
6.1.1.1. Increasing Adoption of Mixed Reality in Various Healthcare Tools
6.1.1.2. Rising Demand for Digital Solutions in Health Sector
6.1.2. Market Restraints
6.1.2.1. High Cost of Mixed Reality Implementation
6.1.3. Market Opportunities
6.1.3.1. Increasing Investments for Mixed Reality in Healthcare
Chapter 7. Global Mixed Reality in Healthcare Market: Competitive Landscape
7.1.1. Company Market Share/Positioning Analysis
7.1.1.1. Mixed Reality in Healthcare Market Revenue by Market Players
7.1.1.2. Mixed Reality in Healthcare Market Revenue Market Share by Market Players
7.1.2. Key Organic/Inorganic Strategies Adopted by Players
7.1.2.1. Product Portfolio Expansion, Geographic Expansion, Product Innovation
7.1.2.2. Merger and Acquisition, Collaboration and Partnerships
7.1.3. Market Players Landscape
7.1.3.1. List of Component Suppliers
7.1.3.2. List of End-users
Chapter 8. Global Mixed Reality in Healthcare Market, By Component
8.1. Mixed Reality in Healthcare Market, by Component, 2023-2032
8.1.1. Software
8.1.1.1. Market Revenue and Forecast (2021-2032)
8.1.2. Hardware
8.1.2.1. Market Revenue and Forecast (2021-2032)
8.1.3. Content & Application
8.1.3.1. Market Revenue and Forecast (2021-2032)
Chapter 9. Global Mixed Reality in Healthcare Market, By Application
9.1. Mixed Reality in Healthcare Market, by Application, 2023-2032
9.1.1. Patient Care Management
9.1.1.1. Market Revenue and Forecast (2021-2032)
9.1.2. Surgery & Surgery Simulation
9.1.2.1. Market Revenue and Forecast (2021-2032)
9.1.3. Medical Training & Education
9.1.3.1. Market Revenue and Forecast (2021-2032)
9.1.4. Fitness Management
9.1.4.1. Market Revenue and Forecast (2021-2032)
9.1.5. Others
9.1.5.1. Market Revenue and Forecast (2021-2032)
Chapter 10. Global Mixed Reality in Healthcare Market, By End-user
10.1. Mixed Reality in Healthcare Market, by End-user, 2023-2032
10.1.1. Surgical Centers & Medical Institutes
10.1.1.1. Market Revenue and Forecast (2021-2032)
10.1.2. Hospital
10.1.2.1. Market Revenue and Forecast (2021-2032)
10.1.3. Others
10.1.3.1. Market Revenue and Forecast (2021-2032)
Chapter 11. Global Mixed Reality in Healthcare Market, Regional Estimates and Trend Forecast
11.1. North America
11.1.1. Market Revenue Forecast by Component (2021-2032)
11.1.2. Market Revenue Forecast by Application (2021-2032)
11.1.3. Market Revenue Forecast by End-user (2021-2032)
11.1.4. U.S
11.1.4.1. Market Revenue Forecast (2021-2032)
11.1.5. Canada
11.1.5.1. Market Revenue Forecast (2021-2032)
11.2. Europe
11.2.1. Market Revenue Forecast by Component (2021-2032)
11.2.2. Market Revenue Forecast by Application (2021-2032)
11.2.3. Market Revenue Forecast by End-user (2021-2032)
11.2.4. UK
11.2.4.1. Market Revenue Forecast (2021-2032)
11.2.5. Germany
11.2.5.1. Market Revenue Forecast (2021-2032)
11.2.6. France
11.2.6.1. Market Revenue Forecast (2021-2032)
11.2.7. Rest of EU
11.2.7.1. Market Revenue Forecast (2021-2032)
11.3. Asia Pacific (APAC)
11.3.1. Market Revenue Forecast by Component (2021-2032)
11.3.2. Market Revenue Forecast by Application (2021-2032)
11.3.3. Market Revenue Forecast by End-user (2021-2032)
11.3.4. China
11.3.4.1. Market Revenue Forecast (2021-2032)
11.3.5. India
11.3.5.1. Market Revenue Forecast (2021-2032)
11.3.6. Japan
11.3.6.1. Market Revenue Forecast (2021-2032)
11.3.7. Rest of APAC
11.3.7.1. Market Revenue Forecast (2021-2032)
11.4. LATAM
11.4.1. Market Revenue Forecast by Component (2021-2032)
11.4.2. Market Revenue Forecast by Application (2021-2032)
11.4.3. Market Revenue Forecast by End-user (2021-2032)
11.4.4. Brazil
11.4.4.1. Market Revenue Forecast (2021-2032)
11.4.5. Rest of LATAM
11.4.5.1. Market Revenue Forecast (2021-2032)
11.5. Middle East and Africa (MEA)
11.5.1. Market Revenue Forecast by Component (2021-2032)
11.5.2. Market Revenue Forecast by Application (2021-2032)
11.5.3. Market Revenue Forecast by End-user (2021-2032)
11.5.4. GCC
11.5.4.1. Market Revenue Forecast (2021-2032)
11.5.5. North Africa
11.5.5.1. Market Revenue Forecast (2021-2032)
11.5.6. South Africa
11.5.6.1. Market Revenue Forecast (2021-2032)
11.5.7. Rest of MEA
11.5.7.1. Market Revenue Forecast (2021-2032)
Chapter 12. Company Profiles
12.1. Echopixel, Inc.
12.1.1. Company Overview, Business Information, Regional Presence
12.1.2. Product Portfolio Analysis
12.1.2.1. Product Details, Specification, Application
12.1.3. Revenue, Price, and Gross Margin
12.1.4. Recent Developments and Strategies
12.2. Microsoft Corporation
12.2.1. Company Overview, Business Information, Regional Presence
12.2.2. Product Portfolio Analysis
12.2.2.1. Product Details, Specification, Application
12.2.3. Revenue, Price, and Gross Margin
12.2.4. Recent Developments and Strategies
12.3. Firsthand Technology, Inc.
12.3.1. Company Overview, Business Information, Regional Presence
12.3.2. Product Portfolio Analysis
12.3.2.1. Product Details, Specification, Application
12.3.3. Revenue, Price, and Gross Margin
12.3.4. Recent Developments and Strategies
12.4. Samsung Electronics Co. Ltd.
12.4.1. Company Overview, Business Information, Regional Presence
12.4.2. Product Portfolio Analysis
12.4.2.1. Product Details, Specification, Application
12.4.3. Revenue, Price, and Gross Margin
12.4.4. Recent Developments and Strategies
12.5. Surgical Theater, Inc.
12.5.1. Company Overview, Business Information, Regional Presence
12.5.2. Product Portfolio Analysis
12.5.2.1. Product Details, Specification, Application
12.5.3. Revenue, Price, and Gross Margin
12.5.4. Recent Developments and Strategies
12.6. HTC Corporation
12.6.1. Company Overview, Business Information, Regional Presence
12.6.2. Product Portfolio Analysis
12.6.2.1. Product Details, Specification, Application
12.6.3. Revenue, Price, and Gross Margin
12.6.4. Recent Developments and Strategies
12.7. Atheer, Inc.
12.7.1. Company Overview, Business Information, Regional Presence
12.7.2. Product Portfolio Analysis
12.7.2.1. Product Details, Specification, Application
12.7.3. Revenue, Price, and Gross Margin
12.7.4. Recent Developments and Strategies
12.8. Oculus VR
12.8.1. Company Overview, Business Information, Regional Presence
12.8.2. Product Portfolio Analysis
12.8.2.1. Product Details, Specification, Application
12.8.3. Revenue, Price, and Gross Margin
12.8.4. Recent Developments and Strategies
12.9. Osso VR
12.9.1. Company Overview, Business Information, Regional Presence
12.9.2. Product Portfolio Analysis
12.9.2.1. Product Details, Specification, Application
12.9.3. Revenue, Price, and Gross Margin
12.9.4. Recent Developments and Strategies
12.10. Proximie
12.10.1. Company Overview, Business Information, Regional Presence
12.10.2. Product Portfolio Analysis
12.10.2.1. Product Details, Specification, Application
12.10.3. Revenue, Price, and Gross Margin
12.10.4. Recent Developments and Strategies
Chapter 13. Appendix
13.1. About Us
13.2. Glossary of Terms
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